Thursday, September 29, 2011

Continuing the AdSense in Your City journey



The AdSense in Your City optimization team was back on the road again and recently hosted over 40 publishers in Walnut Creek, CA.  Publishers in attendance learned about top optimization tips, our DoubleClick for Publishers Small Business product and the Google +1 button. Each publisher also received a 1:1 optimization session with one of our specialists.

One publisher shared his thoughts on the experience he had:
“I traveled [for] hours to attend this event and found it well worth it. The presentation was great and the one on one session was invaluable. Also, networking with other content publishers at the event added even more value to the experience. A must attend for anyone looking to optimize their websites and increase AdSense revenue.”

If you’d like to attend an event, we’re heading to Kansas City, MO next week and there are still a few spots open. We’ll also be going to Chicago, IL and Las Vegas, NV in the coming weeks. If you’re interested in learning more about AdSense optimization and meeting our team, please fill out our interest form.


We asked publishers to share what AdSense has given them.

Thanks to all of our publishers who came to Walnut Creek. We had a great time working with you and hearing your AdSense stories.

Posted by Courtney Yamada, AdSense Optimization Team

Wednesday, September 28, 2011

Gold Star Partner Showcase

Over the past month, we highlighted homebuyinginstitute.com and govisitcostarica.com as the first two AdSense publishers in the Gold Star Partnership Showcase.  To recap, the showcase is an opportunity for us to publicly recognize some of our AdSense partners.

We asked publishers to submit their sites for consideration if they clearly demonstrate the following:
Today we'd like to highlight Max Levitte, founder of cheapism.com:


Name: Max Levitte
Site: Cheapism.com
Vertical: Shopping
AdSense Partner for:  5+ years


Tell us about your site:
Called by The New York Times ‘a Consumer Reports for the cheap’, Cheapism.com is a budget-products review site, serving consumers who can only afford/wish to buy inexpensive products, but still want the best value for their money. Cheapism is the only review site that focuses exclusively on low-price products, a part of the market that is rarely reviewed by the experts.

What we do at Cheapism is research the low price products and services in various categories and then create a thorough buying guide on how to buy budget products in that category. Our editorial process involves defining the low-price range for each category, identifying must have features, summarizing key performance attributes, and then analyzing relevant reviews and recommending the best budget buys and what to avoid. We follow strict journalistic editorial guidelines when creating our content and take great pride in our articles.

What makes cheapism.com a great AdSense publisher?
We implement AdSense in a non intrusive way yet generate high eCPMs.  We also manage to generate a significant amount of our AdSense revenue from a link unit.

Why do you love AdSense?
Because it targets exactly what our visitors are looking for.
Because it saves us from having to deal with advertisers.
Because it generates most of our revenue.

Finally, thank you again to everyone who submitted their sites for consideration!

Posted by Julia Riley, AdSense Partnerships

Tuesday, September 27, 2011

Meeting and collaborating with our Help Forum Top Contributors

A couple weeks ago, 32 AdSense Help Forum Top Contributors (TCs) from around the world came to our Mountain View headquarters for a two-day summit, along with almost 300 other product TCs. If you participate in our Help Forum, you've probably noticed the very visible presence of our TCs, who lead product discussions and help answer questions. During the summit, we spent a bit of time discussing opportunities for further collaboration, the development of the TC program and new ideas for Google Forum Communities.


Here are some fun facts about the AdSense TCs:
  • There are 82 AdSense TCs worldwide.
  • TCs posted over 100K times in the last 12 months.
  • 8 of the TCs have posted more than 10K times in the Forum since they joined. We’d like to give a special mention to PeggyK of our English Help Forum, as she’s contributed an amazing 47,972 posts to date!
Thanks to all of the TCs who were able to join us -- we truly enjoyed meeting everyone face-to-face. We appreciate all of the contributions our TCs make to the AdSense community, and look forward to continued collaboration with them going forward.

Posted by Kateryna Malinovska, AdSense Team